Reduce Amazon ACOS with Smart Keyword Negation
Struggling to lower your ACOS on Amazon? Feeling overwhelmed by rising costs? You're not alone.
High ACOS can hurt your profits, making it harder to succeed in the long term. It's common to see high ACOS early on when launching a product or account, but letting it stay high can damage your bottom line.
Luckily, there's a straightforward way to regain control and improve your ad performance. Here's how:
Check Your Search Term Reports: Download the reports for your Sponsored Products and Sponsored Brands campaigns.
Find Ineffective Keywords: Look for search terms that haven't led to any sales but have cost you money over the last 30 days.
Use Negative Targeting: Add these non-performing terms to your negative targeting list in the relevant campaigns & ad groups.
While this may take time, the results are worth it. If you're looking for a quicker solution, Hector can help.
Hector expedites keyword negation & automates keyword blacklisting:
Target Negation: Hector expedites negating keywords/ASINs
Automated Blacklisting: Hector automatically applies keyword blacklisting for the chosen ASIN for the present & future ad groups.
Efficient Campaign Management: With automation, Hector saves you from manual keyword management, freeing up time to focus on strategy.
If you're spending more than 10-15 lakhs a month on ads, Hector can help you save money and make your ads more efficient.
Focus on what matters, reaching the right customers and boosting sales. Let Hector handle the rest.