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    Does your dayparting tool give you a scheduled performance report?

    • Amazon
    September 10, 2025

    You know not all days of the week and hours of the day are equal when it comes to yourAmazon ads performance. That's where dayparting comes into play.


    Dayparting allows you to adjust the campaign levers, including:


    Campaign Budgets

    Target Bids

    Placement Modifiers


    Conventional tools let you create a dayparting schedule, but they often fall short. You find that you:


    Don’t get a performance dashboard of the schedules

    Have to check the history logs manually

    Can’t compare the performance with corresponding slots in the past


    This is where Hector shines. It empowers you with:


    A user friendly schedule performance dashboard

    Upper limit / lower limit adjustment modifiers

    Performance comparison with corresponding slots in the past


    Dayparting on Hector has evolved in so many ways.


    Apart from providing schedule performance visualization, Hector allows you to go granular in creating schedules. You can create dayparting at the campaign, placement, target, and even match type levels.


    Granularity and attention to detail are what set Hector apart. Let’s build together with Hector.

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