Automate ad Tasks - Stay in Control

Set flexible rules without losing control.

Take your campaign management to the next level with Hector’s rule-based automation.

We understand the daily grind of manual ad adjustments. They are time-consuming and prevent you from focusing on growth.

We know you want to automate repetitive tasks without sacrificing control. 

That's why we've developed extensive rule-based automation capabilities, functioning as your very own personal campaign manager.

Here’s what Hector can do for you:

• Flexible Rule Creation: Tailor rules for budget, bids, placement, status & search term movements. Set conditions to automatically reset at midnight, keeping your strategies sharp and relevant.

• Granular Control: Drill down into the details with categorization of targets and campaigns by type and category. From bids and budgets to placements, precision is at your fingertips.

• Dynamic Implementation: Adjust bids, set budgets, update statuses, and more with automation that runs continuously, daily, weekly, or monthly. Optimize based on specific time frames and exclude recent data to focus on what truly matters.

• Floor & Cap Limits: While you automate the tasks, keep it within your control by setting the floor & cap limits. Set things to reset at midnight so that bids & budgets don’t increase disproportionately. 

• Search Term Movement: Manage and refine your approach to search terms. Add high-performing terms or negate non-performers to ensure your ads reach the right audience.

Stop juggling spreadsheets and late-night tweaks. With Hector, focus on strategy while automation handles the heavy lifting.

Ready to boost your ad performance with less effort? Dive into Hector and see the difference.

Book a demo today.