Automate ASIN Harvesting for Amazon Ads with Hector Tool
Amazon marketers typically focus on periodically harvesting keywords, but ASIN harvesting often doesn't receive the same attention. The neglect of ASIN harvesting can be surprising.
Where do you find new target ASINs?
They come from your auto campaigns, ASIN expanded targeting, and category targeting campaigns. Running these campaigns in abundance means you should regularly harvest ASINs.
How do you identify these target ASINs?
Manually analyzing data through search term reports can help, but this method is labor-intensive, time-consuming, and prone to errors. Manual ASIN harvesting is not scalable and requires significant resources.
This is where Hector excels. With its built-in ASIN harvesting feature, you can identify ASINs that are not targeted in any of your SP & SD product targeting campaigns. You can set minimum order and ROAS thresholds to align with your strategy.
Here's how Hector can do it in under 30 seconds:
1️⃣ Select the ASIN harvesting filter from the search bar.
2️⃣ Choose the desired orders and ROAS thresholds and click Apply.
3️⃣ Apply all filters, and there you have it!
In just a few clicks and less than 30 seconds, you will have the data ready. Impressive, isn’t it? Hector also allows you to add those ASINs to existing or multiple ad groups with ease.
In under a minute, you will have harvested the profitable ASINs. Plus, Hector remembers your preferences, allowing you to save filter settings and quickly find these valuable ASINs again with a single click.
Stop wasting time and money: enhance your Amazon optimization with Hector.