Harvest Profitable Amazon Keywords in Minutes with Hector
Hey Sameer, it's been a while since we last harvested keywords for our Amazon ads optimization. We should do it soon, said Rahul, the eCommerce head.
Hearing "keyword harvesting," Sameer instantly recalled a series of events. Keyword harvesting sessions were a common practice whenever sales were flat.
For the eCommerce head, keyword harvesting meant finding new growth opportunities. For Sameer, it meant a day filled with reports, spreadsheets, pivot tables, and hours of manual labor.
Sameer disliked these manual tasks as they were time-consuming, repetitive, and prone to errors. However, he had to do them whenever required.
As usual, he spent almost a day finding profitable keywords and adding them to the campaigns.
He knew there had to be a more efficient way to perform keyword harvesting. While considering possible solutions, he heard about Hector in a media buyer's group.
Many media buyers were endorsing Hector, particularly for its ability to harvest profitable keywords within seconds. A senior media buyer explained that Hector can:
- Harvest profitable keywords within seconds based on your preferences, such as orders, sales, or ROAS thresholds.
- Add these keywords to existing or multiple ad groups with the match types of your choice.
- Save performance filters for quick access the next time you want to harvest keywords.
All this can be done within minutes with 100% accuracy.
This was exactly what Rahul was looking for. He immediately visited Hector's website and subscribed.
Fast forward a month, and Rahul feels that signing up for Hector was one of the best decisions in his journey to scale the Amazon business.