Blacklist Keywords Across All Amazon Ad Groups with Hector
Can You Blacklist a Keyword from Your Present & Future Ad Groups?
As part of your regular optimization, you might manually negate certain keywords, or your ad tech tool does it based on set rules. But what happens when you create a new Sponsored Products (SP) or Sponsored Brands (SB) campaign for the same ASIN? You have to add the negative keywords again.
Imagine managing thousands of ASINs—this practice is unsustainable. Here’s why:
- It Results in Wasted Ad Spend
- Manual Work Is Prone to Errors
- Automation Waits for Rules to Be Met, Leading to More Wasted Spend
Enter Hector, built by geeky performance marketers. Hector solves this for you!
- Blacklist Irrelevant Keywords for a Specific ASIN
- Automatic Application of Blacklist to ALL Ad Groups Featuring That ASIN, Present and Future
- Blacklist Negative Exact and Negative Phrase Keywords
Keyword blacklisting is a game-changer for your campaign optimization.
- Frees Up Budget for Performing Targets
- Streamlines Your Campaign Workflow
- Eliminates Manual Interventions
Hector simplifies amazon ads campaign management, even if you manage thousands of advertised ASINs. This efficiency helps you manage your experiments without burning too much cash. Optimize ACOS and boost profitability with the power of Hector.